Accessible luxury through the new atypical watch brand Wryst

A vision of accessible luxury through a very dynamic & atypical new Swiss sport watch brand

Editorial about Wryst in Watch Pro Magazine UK

Swiss watch designer Jacques Fournier, who owns Wryst and is now based in the UK, offers his vision of accessible luxury through a dynamic and atypical watch brand. His designs often incorporate bold colors and unconventional case shapes.

This approach sets Wryst apart from more traditional Swiss watchmakers.

Wryst Featured in Watch Pro Magazine

Thanks to a unique and unusual style with carefully studied specifications, the first collection, "Airborne" (transported by air), with its vibrant colors, tells us a lot at first glance. Athletes can now afford exclusivity for a reasonable price and wear bold-looking watches designed to withstand the most challenging conditions. The story begins in December 2010.

Despite many years of creating models for the Swiss watch industry and international brands, Jacques could not find a watch that suited him. He then decided to combine his two passions, design and extreme sports, and draw a first-time keeper; the newly born brand was Wryst.

As Fournier says, "I became a watch designer mainly because I could see much more potential in timekeepers than the industry had always offered. Since I have created many designs for other brands, I wanted to design and wear the watch I always wanted to wear and never really found and offer it to others at an affordable price."

Now available on their official website, www.wryst-timepieces.com, are three limited editions of 75 pieces: the Wryst Airborne FW3, FW4, and FW5, size 45mm, with a DLC coating (Diamond Like Carbon). This coating is used in aerospace and F1 racecar engines and provides a hardness similar to diamond. The model FW6, with a stainless steel finish, is also equipped with the same K1 mineral crystal, which is more shatter-proof than sapphire. The ultra-soft 22 mm-wide bracelets with inserts are securely attached to the case for excellent comfort and optimized strength.

The timepieces are suitable for water sports, as they are water resistant up to 100 meters. Luxury watches can be a significant investment, but their delicate mechanics can be more of a hindrance than a helpful tool, especially for those living at the edge. The Airborne series is ready to break ground with super-tough materials and a love of adventure. These watches are made for the man in action.

The black carbon-coated case mimics the toughness of diamonds, one of the hardest minerals on the planet. This makes the watch incredibly resistant to scratches and wear and tear. While luxury watches are becoming more expensive and have complicated and fragile mechanisms, Wryst chose a precise new and reliable Swiss movement in exclusivity: the Ronda Startech 3540D. For the first time, it uses a display with chrono sub counters at 12, 6, and 9h.

Information: info@wryst-timepieces.com
www.wryst-timepieces.com